A Time for Beauty
This is an important time. We are just beginning to really understand how important as fragile jobs that we assumed weren't, disappear and we realise on what soft ground our economy has been built.
Far too many transient jobs, creating transient value, and nowhere near enough organisations creating and developing sustainable value, that themselves contain the seeds of even better.
We have had the opportunity to create beauty, and squandered it. We can learn from that.
Beauty is not a word we normally associate with business. I think it's entirely appropriate. When something is beautiful you appreciate it from every angle. It makes you feel better for being in its prescence. It feeds your soul.
I don't see any reason why the way we make money cannot be the same. Businesses like this exist, but you've probably rarely heard of them. They are small, local enterprises doing things they love for people they know. They are about far more than money. You can be inspired by them.
They always face a…
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